Cajun Shrimp, Moons over Mumbai and Royal Rajah Ruby. After hearing those names, you're probably not thinking nail polish, unless of course you are, George Schaeffer President & CEO of OPI nail polish. OPI nail polish you ask? Unless you haven't gotten a manicure in over 20 years or haven't opened a fashion magazine for that matter, you've heard of OPI. OPI was founded in 1981, originally only sold to beauty professionals and high-end salons. OPI stood far ahead of other beauty products from the beginning by placing batch numbers as well as the ingredients on all of its products.
Safety and product quality are two things most beauty products at that time didn't have much concern for, but OPI made them priority. In Spring of 2006, OPI removed DBP (dibutyl phthalate) from all nail lacquers it manufactured. Continued health safety caused for the removal of toluene from their polishes in January 2007. OPI nail lacquer does not contain formaldehyde as an ingredient as well. This gained more success for the OPI polish, as now it was considered to be a safe and environmental friendly product.
Just like in the fashion world, OPI continues to intrigue us with there ever so creative names, and bold colors. No wonder women all over the world, have beautifully polished nails. OPI never fails on bringing us a new wonderful shade of orange, purple, or for those who aren't daring pink. Whether you paint your nails or have them done weekly or bi weekly, in a salon or on your bathroom counter OPI beauty products should be apart of your regimen.
Not only offering nail polish these days, OPI has expanded there nail care line to just about everything. Including their new line Nicole by OPI, these products are free of DBP, Tolurene and Formaldehyde. The packaging is recyclable and there is no animal testing.
Summer 2008 quickly came upon us, but to no worries - OPI released India Collection by OPI a rich rainbow of bold, vibrant, and lively colors. Sure to make you enjoy those long hot summer days. Colors like Keys to my Karma (deep red), Get me to the Taj on Time (pale opal) and ElePhantastic (candy pink) are amongst many that are being worn today to complement the latest fashion. Melon of Troy (light melon) is also highly recommended. Wide hats, bright patterned bathing suit, bangles and wonderful wedges are essential and OPI is making sure these accessories are embellished to extreme. So with water bottle and sunscreen in hand, we're sure to say your fingers will be Indi-a Mood for Love (hot pink).